We asked, and you answered. Overwhelmingly our customers want better memory, more focus, and enhanced mental clarity.
So what do those mean exactly? Let’s take it to the next level…
What does a better memory mean? Get a ‘better memory’ is thrown around a lot lately by companies (including us), but let’s figure out what that generic term means.
Does it mean recalling old information better and faster?
Or does it mean learning new information?
Does it mean remembering names and dates?
I believe it is all of the above.
So I’m writing this email to those who want to have a faster recall and an easier time remembering and learning.
And I want to cut the crap. Not remembering dates and names doesn’t mean that you’re losing your mind.
Tell any 10 or 12-year-old your name and ask them a minute later what it is. They won’t remember, and neither should you expect to. Rotary memory, which is what that is, is a practice, and we are never taught HOW to remember correctly using our rotary memory. But that’s for a different article.
This brings me to the point of this email.
On average, we spend the first 18 to 23 years of our lives in school. We are FORCED every day to learn. Some of us hated it… some of us loved it.
Then we went out and found jobs and careers and learned something new every day in growing in our trade.
Those first 30 some odd years is when we used our brains the most. After around 30 to 40 years old is when most people slow their learning down.
We become comfortable in our lives and start doing more repetitive, daily tasks. Our learning curve declines dramatically.
So what you may be asking.
Learning is everything. It is how we grow new brain cells. It is how we evolve as a person to continually challenge ourselves and live a life full of purpose.
The part of your brain that stores memories erodes and shrinks over time from stress and unhealthy lifestyles and lack of use.
The good news is that you can grow new brain cells. Your BRAIN CAN GROW BACK (one caveat is if you already have Alzheimer’s or dementia – they haven’t found a way to grow your brain back here, but you can REDUCE the rate of decay in that case).
But it takes learning something new for you to grow new brain cells in this memory area of your brain.
I am going to go so far to suggest that it is BECAUSE of this reduced learning curve why you feel like you need to improve your memory. The memory area of your brain has shrunk and is probably covered in spider webs.
You have to use it, or you will lose it. PERIOD.
And I’m not talking about playing those brain games online. Yes, they are fun, but they are still a game, and we naturally get better at games the more we play them. It doesn’t mean you’re getting smarter and getting a better memory. It means you are storing a rotary memory of your eye-hand coordination when it comes to certain moves, over and over again.
I mean learn something new. I don’t care what it is… Always wanted to play the piano? Do it. There are tons of YouTube videos on how to play the piano, and you don’t even need a piano to start.
Or learn a different language. Learn about nutrition. Learn about finance. Take a deep dive into a new subject that has always interested you.
Just LEARN something new… EVERYDAY.
And there is no good reason you can’t start now. Today. Go online and with 1 Google search you are off and running.
So – 2 more questions to address around this:
Your brain is like a muscle you haven’t used in a long time. It’s a little atrophied, and you’re going to have to build it back up again. Be patient with yourself.
So, the next time you get frustrated because you forgot something, a word, a date, a name… ask yourself when was the last time you learned something new.
We always say, ‘we learn something new every day’, but after a certain age, do we really?